There is a lot of speculations that search engine giant google wants to weed out low quality affiliate sites from ranking higher and hence they are taking measures to prevent such sites ranking higher on the search results. In a step to control this google has introduced the plus google search which is an integration of the regular search results along with the browsers social activity. It means when a user is logged in during a query then he or she will get customized search result based on their activity in google plus networking site.
So what does this mean for affiliate marketing? It does not mean any damage to it but the only thing to worry about is to change the websites which are heavily promoting affiliate products without offering any value to the user. Try to implement a mixture of both user friendly and affiliate friendly content so that a win-win situation is created. You provide quality content and then take higher ranking that's it.
Moreover social signals have become very predominant in deciding which page is very important or relevant to a particular user query made. It is now become the new wave among the affiliate marketing community to get as many social shares or votes as possible to remain at the top of the results which is what they ultimately are focusing on. But how do you get these so called social signals, its easy and not that everyone can achieve you need to take some action and burn some time creating valuable resource or content to your visitors.
Ask them to share if they feel the content was helpful and provide them with bookmarking and social sharing buttons so that they do the job for you. Make sure you maintain consistency and give the utmost importance to user experience rather than going after new ranking strategy because this is the long term goal one should aim for to sustain existing visitors and get repeat visitors. Affiliate marketing is all about targeting the right audience with right offer and as an affiliate you earn commission for doing this. It sounds simple but takes some efforts from your side, do not quit until success is yours.
So what does this mean for affiliate marketing? It does not mean any damage to it but the only thing to worry about is to change the websites which are heavily promoting affiliate products without offering any value to the user. Try to implement a mixture of both user friendly and affiliate friendly content so that a win-win situation is created. You provide quality content and then take higher ranking that's it.
Moreover social signals have become very predominant in deciding which page is very important or relevant to a particular user query made. It is now become the new wave among the affiliate marketing community to get as many social shares or votes as possible to remain at the top of the results which is what they ultimately are focusing on. But how do you get these so called social signals, its easy and not that everyone can achieve you need to take some action and burn some time creating valuable resource or content to your visitors.
Ask them to share if they feel the content was helpful and provide them with bookmarking and social sharing buttons so that they do the job for you. Make sure you maintain consistency and give the utmost importance to user experience rather than going after new ranking strategy because this is the long term goal one should aim for to sustain existing visitors and get repeat visitors. Affiliate marketing is all about targeting the right audience with right offer and as an affiliate you earn commission for doing this. It sounds simple but takes some efforts from your side, do not quit until success is yours.